The Delivery Presents - Slacker Unions and New Resolutions

I’m quite proud that we’ve made 72 episodes of The Delivery without missing a single week. I realize that good fortune and the grace of God have had a rather large hand in that, but also, there’s a certain stubbornness on my part. Nothing will turn me off to a podcast faster than an irregular schedule. It may be unfair on my part to do so, but I question a podcaster’s dedication to delivering a good product when their shows start to miss weeks or when a Tuesday release, say, begins to show up on Wednesday or Thursday without explanation.

In the spirit of the second half of the show, I’d like to share a couple few show-related resolutions I’ve made for the year. I’m taking my own advice and sharing them with you so that you can hold me to them. I hope they all make the show more accessible and just plain better for you in 2011.

1. Put more content on the web site. I know I’m already running The Sundries Shack, and it consumes most of my blogging time, but I’d like to start putting my social media-related posts here and give you more to do than just listen to podcasts. Part of that also involves completing the archive post so that you can listen to every episode right here at this site.
2. Build a bigger audience. Okay, that seems like a copout, but I actually have a goal of 10,000 listeners a show by the end of the year. My end goal, which I don’t think I’ll reach this year, is to have enough listeners to attract advertisers and to build a subscription-based revenue stream.
3. Reach out for “impossible” guests. I admit, there are “dream guests” I’d like to have on the show to whom I’ve not reached out because I was afraid they’d say “no” and laugh at me. One of the things I’ve learned (and it’s been a slow process) from my friend Andrew Lawton is that you don’t get if you don’t ask. So I’m going to ask. I think the results will please you greatly.
4. Go multimedia. I love Gary Vaynerchuck’s almost constant barrage of short videos and impromptu UStream chats. I’d like to do some of that for The Delivery as well. SMP Mike and I have also been kicking around the idea of a video version of The Delivery that would be as polished and well-produced as the show you get now. The latter idea may take some time to develop, but there are no reasons I can’t do my own short videos about the show (upcoming guests, after-show talk, coming features, etc.) for you to enjoy during the week.

Well, those are some of the things I want to do. I’d also like to hear from you. What are some things you’d like to see from me in 2011? What can I do better? What can I do more of? What new approaches would you like me to try? Feel free to leave comments here or drop me an e-mail. I’ll listen. I promise.

The Delivery - Episode 72

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