It’s Sarah’s World. We’re Just Living In It.

| November 16, 2010 | 7 Replies

Whether you agree with Sarah Palin’s politics or not (and I admit that I’m lukewarm on her as a politician), you can not deny that she is a political and cultural force. For the past two years, she has waged a mostly victorious battle with a sitting President using little more than a Facebook page, a Twitter account, and an irrepressible sense of humor as her weaponry. She very quietly turned her influence among the conservative grassroots to a string of candidate endorsements that panned out about 70 percent of the time.

She can also add television to her list of things she does very, very well (via Jim Nolte, who notes that haters gotta hate).

Sarah Palin’s documentary / travelogue / reality / biopic shattered TLC ratings records Sunday night.

The debut of Sarah Palin’s Alaska delivered a whopping 5 million viewers.

The first episode of the eight-part series was the most-watched program launch in TLC’s history.

Palin’s show premiere actually drew more viewers than Conan O’Brien’s talk show which has been advertised so often in so many venues that a thousand years from now, the alien invasion force that arrives to conquer us will demand, “Give Us O’Brien!”

I was not one of those five-million people (I’m not really a fan of travelogue shows) but I can attest that Twitter blew up for the hour the show was on. Unlike these bloviating ignoramuses to whom Fox News (!!) paid good money, it’s apparent that Palin’s popularity hasn’t precipitously dropped in well over a year. It’s tough to argue with five million viewers on a cable network, most of whom, I’d guess, had never watched TLC before Sunday night.

Don’t believe me? Let’s play a little name-recognition game. Which of these three names do you recognize?

  1. Ellis Henican
  2. Sarah Palin
  3. Liz Trotta


I detect a certain amount of adolescent jealousy from folks who spend their whole day wrangling words yet never managed to coin their own New Oxford American Dictionary word of the year. The rest of us who don’t live in the Land of Paid Punditry have been getting a much different view of Palin, unfiltered by the Fox News Alaska Woman Haters Club, and clearly we like what we see. Now, if next week’s ratings are still solid, we’ll have a much better idea of how big a draw she is, but I suspect the ratings will hold up nicely. Sarah Palin is a formidable woman with a great warm personality that people find hard to hate, unless perhaps your name is Ellis Henican.

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